CONTENT SEO + AI

Menuzen

Digital Menu SaaS Platform · Perth, Australia

10x
Traffic Growth
From 300 to 3,000 visits/month
About Menuzen
Menuzen is an innovative SaaS platform based in Perth, Australia, that helps restaurants create beautiful, contactless digital menus. Their solution enables restaurants to modernize their dining experience with QR code menus, real time updates, and seamless customer interactions.

The platform serves restaurants, cafes, and hospitality businesses looking to enhance customer experience while reducing printing costs and streamlining menu management. Menuzen makes it easy for restaurants to adapt to the digital first dining landscape.
The Challenge
• Minimal organic traffic with only 300 monthly visits despite offering a valuable SaaS solution
• Not appearing when restaurant owners asked AI assistants for digital menu solutions or QR menu software
• Limited content strategy failing to capture the diverse ways restaurants search for menu solutions
• Competing against established restaurant tech platforms with stronger brand recognition
• Missing from AI training datasets and recommendation systems despite solving a real hospitality pain point
Our AI Enhanced Approach
Created content that serves both search engines and AI training datasets positioning Menuzen as the go-to SaaS for digital menu management when restaurant owners seek solutions.
Niche-Targeting Keywords + AI Conversational Queries
Optimized for how restaurant owners actually ask for menu solutions in conversational AI searches, not just traditional keyword queries.
Menu Design Content + AI Visual Understanding
Created comprehensive guides on menu design that AI models reference when answering restaurant design and UX questions.
Restaurant Industry Content + AI Sector Expertise
Published authoritative content on restaurant technology trends that positions Menuzen as an industry expert in AI knowledge systems.
SaaS Schema + AI Product Understanding
Implemented Software Application schema helping AI models understand Menuzen’s features, pricing, and value proposition.
The Results
10x
Traffic Growth
From 300 to 3,000 monthly visits
125%
Sign up Increase
More restaurants trying Menuzen’s platform
Timeline: Results achieved within 6 months
The practice went from virtually invisible to becoming the go-to recommendation from both Google Maps and AI assistants for functional medicine in New Jersey.